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Pinterest Offers a Helping Hand to Marketers

Posted by admin | March 6, 2018 | pinterest

Recent statistics say that millennial’s  use Pinterest as much as Instagram—pinterest has its own way of representing quality information to its users through pleasing visual approach that evokes the visual cognitive senses—based on the fact that brain processes images 60,000 times faster than it does with words.

Pinterest has come a long way since its start from 2010— Facebook was the first social network to surpass 1 billion monthly active users, whereas recent newcomer Pinterest was the fastest independently launched site to reach 10 million unique monthly visitors—it was currently valued at more than $11 billion as it raised $367 million—There are over 75 billion ideas on Pinterest— driving towards a whole new user experience of sharing information.
The very prominent factor behind pinterest is it serves you visually while other social networking platforms are stuffed with latest information shared through all other forms of content.

While using pinterest you don’t need to stress on being famous to reach higher numbers , you just need to be on pinterest and everything you pin(share) will be seen to all pinterest users with an effortless scroll.
Segmentation of categories across the board takes user a step ahead to reconfigure their content history and pinned images. Considering all this factors pinterest got eyeballs of different markets starting from fashion—food— house interior industry. Statistic has shown that 72% of Pinners use Pinterest to decide what to buy offline—Over 5% of all referral traffic to websites comes from Pinterest and adding to it 87% of Pinners have purchased a product because of Pinterest.

What’s new about pinterest:
Knowing the potential influence to the buying decisions that pinterest has, they have introduced to series of webminars to help marketers build their target base through blending in pinterest culture.
A whole unique set of educational webinars for marketers across the world:

1.How Pinterest fuels Millennial decisions
When: March 14 at 9:30am PST
Half of US millennials use Pinterest every month. This webinar will cover how millennials use Pinterest, and how you can reach them. We’ll also talk about how millennials choose to spend their money in categories like food, home, beauty and style.
2.Creative Strategies for Pinterest
When: March 21 at 9:30am PST
Great creative really shines on Pinterest. Join this webinar to hear straight from our in-house creative strategists. They’ll go over our creative best practices and give you tips to make your Pins stand out.
3. How Pinterest works for small and medium-sized businesses.
March 28 at 9:30am PST
Pinterest’s team will showcase examples of how businesses can optimize their Pinterest presence and utilize the business tools available to them. The team will also highlight real world examples of brands that have seen success with various Pin strategies.
4.Getting started with Pinterest ads.
April 4 at 9:30am PST
Pinterest has introduced a range of new ad options over the past year, including video and search ads. This webinar will focus on how to utilize the various Pinterest advertising tools to best share your marketing message, with detailed explanations of how to set up your first campaign.
5.The fast track to great Pinterest content.
April 11 at 9:30am PST
Pinterest is not like other social platforms – you can’t just replicate your Facebook posts as Pins and expect to see results. This webinar will look at some of the specifics of Pinterest, and how to best utilize the options available to showcase your products and services via Pin.
6.Get to know parents on Pinterest.
When: April 18 at 9:30am PST
Details: 40% of US parents use Pinterest–plus we reach 52% of parents-to-be. We recently ran a research study to learn more about how parents use Pinterest, and how brands can play a part. This webinar will talk about parents’ behaviors in key categories like food, home, clothing and travel.
Social networking platforms are now taking us to a new world of user experiences every time we log in.

 

For more details about event please refer the link below:
business.pinterest.com
References:
www.omnicoreagency.com
http://socialmarketingwriting.com
business.pinterest.com

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